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Product Manager - Global Utility

Company: Wacker Neuson Group
Location: Menomonee Falls
Posted on: February 22, 2021

Job Description:

The Product Manager's primary role is to develop, implement and maintain the global Wacker Neuson product and business strategies for Utility products. This position develops, implements and monitors product development programs using the Wacker Neuson product development process (PDP) and product realization process. The Product Manager will monitor Wacker Neuson's competitors, their new developments, and market trends while evaluating the performance and impact on the strategic business to align and prioritize the strategic initiatives. Essential Duties and Responsibilities: Development and Strategy Maintenance for the Business Field:

  • Develops Wacker Neuson global strategic goals for Utility (Mobile Generators, Light Towers, Pumps and Heaters).
  • Participates in the development of the global strategic business plan to prioritize and maximize company and product line profitability and investments.
  • Assesses and reports on the execution of the strategic plan, sales performance and margin performance.
  • Maintains market and customer knowledge through job site, input from regional Wacker Neuson stakeholders and channel visits in order to validate the strategic plan and identify business opportunities.
  • Develops pricing strategies that meet regional markets needs while supporting strategic portfolio offerings and company goals.
  • Develop and integrate marketing product position (feature, benefit, value) for support of product design definitions. Implementation and Monitoring of New Product Development:
    • Develops complete business plans that includes: accurate product specifications, target product/accessory pricing, projected sales volumes and anticipated product introduction which supports the business justification process to the engineering project management team and key stakeholders.
    • Interacts with regional and global field sales organizations to understand market needs and product launch implementation.
    • Manages all requests and requirements, in conjunction with the market introduction team, to ensure a successful launch into the regional market. Evaluation of Performance of Strategic Business Field:
      • Periodically reports on the global performance of utility products.
      • Audits attainment of projects, strategic business field performance and profitability metrics. Customer Research:
        • Manages and analyzes data from Voice of Customer (VOC) research/interviews to provide product definitions and specifications for product designs.
        • Performs and/or coordinates field and market research utilizing Quality Functional Development (QFD) techniques. Safety:
          • Provides assistance in support of the safety strategy to reduce work related injuries.
          • Promotes a safe working environment
          • Performs all job functions in a safe manner and maintains safety awareness.
          • Reports known accidents, injuries and unsafe practices or conditions to safety manager. Required Skills:
            • A Bachelor's Degree in Engineering, Business or related program is required. A Master's Degree is preferred.
            • Minimum of 5 years experience in a Product Management role; experience within the industrial, rental or utility equipment sector preferred.
            • Able to travel up to 25% internationally.
            • Excellent verbal, written and public speaking skills.
            • Proven track record of developing and implementing process improvements.
            • Strong conflict resolution and problem solving skills.
            • Proficient computer skills including Word, Excel, PowerPoint and MS Project.

Keywords: Wacker Neuson Group, Milwaukee , Product Manager - Global Utility, Executive , Menomonee Falls, Wisconsin

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