Learn, grow, and achieve more with HSA Bank.
HSA Bank has over 20 years of experience in guiding our
customers toward sound financial decisions, and we warmly invite
you to join us in delivering a genuine, values-based experience to
all we serve. Our team takes immense pride in offering our
customers financial products designed to protect their health and
Founded in 1997, we are a leading provider of Health Savings
Accounts (HSAs) and other healthcare solutions used by over 35,000
employers and more than 3 million members. HSA Bank is a division
of Webster Bank, N.A., a national banking services provider.
The VP, Regional Sales Representative, develops new
relationships, maintains positive existing relationships in the
assigned region within a variety of channels including employers,
TPAs, brokers, agents, broker-dealers, and benefit consultants to
increase HSA Bank's market share in the assigned region.
**This is a REMOTE role, ideally, looking for the candidate to
be based in the Central Region!!!
Selling HSAB suite of products for the territory including Ohio,
Michigan, Indiana, Kentucky, and Tennessee in the 1,000 to 10,000
Develops leads/opportunities within a variety of market channels
including employers, TPAs, brokers, agents, broker-dealers, and
Works with the SVP, National Sales in the market planning
analysis process and in the development of the Regional Business
Sets goals for the region and provides documentation to evaluate
success of meeting the established goals.
Works with SVP, National Sales in providing market planning
analysis with qualitative information to improve low performing
areas within the region and determine region potential.
Creates, develops, and documents leads for potential and
Provides potential relationships with presentations of HSA
services and recommends services and contractual agreement
provisions based on the varied HSA business models available.
Negotiates contract terms within the outlined authority limits;
negotiates renewal of contract services and terms; and coordinates
creation of agreement with legal counsel.
Attends conferences to develop potential leads and represents
the bank in disseminating HSA information to prospective
Provides training for employer relationships and their employees
during initial and annual enrollment; provides consult, training
and follow-up to agent/broker community on product features,
product enhancements and new technology updates.
Works within the annual budget for the region; maintains expense
reports within the established requirements and the established
Evaluates potential of new and existing relationships to
determine priority-based action plans to achieve goals within
Conducts training of Sales staff and among the areas of focused
training include: providing technical HSA product knowledge,
prospecting/cultivating leads, evaluating the sales pipeline,
conducting presentations, fine tune negotiating skills, enhance
knowledge of contracts and pricing models, etc.
Bachelor's degree in Business, Marketing or Communications
related area required.
Min of 5 years successful sales experience: preferably in the
marketing/sales of health insurance or related products. (HSA or
Section 125 experience highly preferred).
Knowledge of Health Savings Accounts, Consumer Driven Health
Care and associated products.
Knowledge of Group/Individual Health Insurance sales, Managed
Healthcare and the Agent/Broker distribution system.
Must demonstrate an organizational aptitude with proven sales
results in a protected territory requiring minimal supervision.
Excellent written communication and presentation skills.
Must be a proficient communicator and negotiator.
Must possess a high level of accuracy and attention to
Possess excellent relationship-building skills.
Computer literate. Demonstrated skills in the following software
programs - Outlook; MS Office (Excel, Word and PowerPoint)
Must be able to manage multiple priorities at the same time
through proficient organizational skills.
Valid driver's license and legally required automobile coverage
Significant travel time required (up to 75%)
Prior experience utilizing Salesforce CRM a plus.
Equal Opportunity Employer Minorities/Women/Protected